New Logo!

A few months ago, Lorraine showed me some prints she had just purchased from an American artist named Elizabeth Guilford.  All of the prints were moths – different types and beautiful colors throughout.

Elizabeth hails from Kentucky, USA, and received her Bachelors in Art in 2012 from Xavier University.  She has illustrated children’s books, she paints, she draws, she sketches from photographs, she uses her paintings to create new prints with words of encouragement… she has an incredible portfolio, which can be found on her website.

At the bottom of the pile of moths was a Luna Moth, a really gorgeous Luna Moth! 

When I saw it, I immediately wondered aloud, “Could we commission her to work on our logo?”

I had made the first logo by using Photoshop and sticking a green awareness ribbon over a luna moth. Nothing fancy:

(My first logo)

But I knew I wanted to work with an artist to create a real logo.

After a few messages, Lorraine and I officially hired Elizabeth, and we were so excited to see the process unfold!

Elizabeth checked in with us every step of the way. Every request I had, she worked her hardest to fit it in!

First, she sent me a sketch of the moth with an awareness ribbon wrapped around it. When we tweaked the details to my liking, next, she added in colors.

Now, as she was showing me the  work she had done,  I would get these little ideas – well, I thought that they were little.  For example, some soft moonlight behind the moth’s antennas.

Just as I was starting to talk myself out of it, Elizabeth sent me this beautiful image:

She sent me one on a white background, one with a transparent background and the last on a black background.

All I have to do now is find a way to include the site’s URL.

I’ve also been playing around with different filters and having such a good time with the creative process!

I want to share a bit of an email I sent to Elizabeth:

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22 November, 2023

Hello Elizabeth!

Don’t worry, this message has no requests, no changes.. only appreciation.

I’m in love with the moonlight.  I can’t stop looking at the way it comes out on a black background  (my phone is set to dark mode) …it glows!!  It’s really pretty!

Your talent reaches so many different facets of artistry – shading, highlights, color, contrast, textures… I could go on and on, but it’s the way everything settles together.

Balanced and beautiful.

I want to say a special thank you for checking in as much as you have, for receiving the feedback with cheer and enthusiasm, and for following all these extra thoughts along the way.  I lack the words to tell you how much it means to me, and to Lorraine, that you’ve given so much care to each request – no matter how small it seemed on this end.

I wasn’t expecting the moonlight to make it to the final product before I saw your latest images.. I had dropped it in my mind because I thought it was creating more questions than value.. and then comes along your email and.. wow.

Woooow.

I respect your process a thousand-fold because of how inviting and professional you’ve been.  Your work brings tears to my eyes (the good ones!)

I can not thank you enough. But I’ll try!

Thank you, thank you, thank you.

♥️

Anna

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If anyone out there is looking for an artist with an incredible eye for details — please try Elizabeth. I promise, you won’t be disappointed.